The Junior League of Owensboro is kicking off its mission to strengthen women’s empowerment this year with a creative fundraising campaign to support women and children in Daviess County who have been victims of domestic violence. Dubbed the “Little Black Dress Initiative,” the week-long campaign will harness the power of social media to educate people in the local community about domestic violence.
“It is a fact that 1 in 3 women in the US are victims of physical violence by an intimate partner in their lifetime,” said Stacey Davis, president of the local Junior League chapter. “Nationwide, 1 in 15 children are exposed to intimate partner violence, and the vast majority of them are eyewitnesses to that violence. And it happens here in Daviess County, too. Our goal in this campaign is to call local attention to this issue.”
To create awareness for the Little Black Dress Initiative, Junior League members will wear the same black dress for five consecutive days, October 21-25, to illustrate the trauma and devastation that afflict women and children caught in the cycle of domestic violence. During the campaign, League members will use their personal social media platforms and email to post a picture of their dress each day, along with local information about the issue of domestic violence and a link to the campaign site where supporters can make donations.
“Every dollar raised through the Little Black Dress Initiative will go to fund resources and programs at OASIS Shelter, our local organization offering safety and recovery programs for battered women and their dependent children,” said Davis. “We truly believe that this campaign will help to change lives, and we are excited about the positive results it can generate here in our own community.”
If you would like to support women and children in Daviess County and the surrounding area who have been victims of domestic violence, please visit jlowensborolbdi.causevox.com
to donate. From the main campaign page, you may also select a particular League member and donate through her page to help her reach her fundraising goal for the Little Black Dress Initiative.